Socco Project Details
With millions of Americans thirsting for a deeper connection with soccer, Univision developed a new standalone streaming service featuring live soccer entertainment, replays of games, and highlights. The platform provides access to global matches, of the most prestigious leagues in the world, for a growing population of soccer fans in the U.S.
My task was to build a brand from the ground up, name, identity system & graphics package that captured the passion and excitement of the ‘beautiful game’. Millions of fans uniteded under the same badge, all part of the Socco army.